Issue 27
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100% Brisbane, 100% Hitachi


11 August 2017

Museum of Brisbane has collaborated with Berlin-based theatre company Rimini Protokoll to create 100% Brisbane, an interactive exhibition experience that reflects the stories, attitudes and lifestyles of 100 Brisbane residents.

Based on Australian Bureau of Statistics data and interviews conducted with 100 Brisbane residents, this three-year exhibition is a living, breathing snapshot of Brisbane life portrayed through a number of interactive and engaging video displays and films.


Hitachi helped to make 100% Brisbane a reality by supplying seven projectors, including its ultra short-throw and large venue projectors which were installed with specialised lenses for particular installations within the exhibition. Each data projection solution had to overcome challenges and demands unique to that particular space.

Country: is a powerful selection of interviews with members of the Aboriginal community projected onto a five-metre, irregular-shaped wall. Hitachi’s CPWU9411 DLP projector and Hitachi’s USL901 ultra short-throw lens were chosen to projection-map the video content in a small section of the gallery.

A Day in the Life of Brisbane: a six-metre digital interactive learning wall (pictured) where visitors are encouraged to discover interesting facts about the city by touching and interacting with the display. The wall is brought to life by three Hitachi CPAW3005 ultra short-throw projectors, capable of delivering dynamic and interactive content in tight spaces and bright environments.

Brisbane DNA: is a moving 90-minute film that reflects the thoughts, opinions and life stories of 100 Brisbane residents. This cinematic snapshot of Brisbane life is projected onto a five-metre wall using two Hitachi CPHD9321 full HD large venue projectors paired with Hitachi’s USL901 ultra short throw lens, most suited to displaying content in a blended wide screen projection installation.

A Brisbane Story: A Brisbane Story is a short film written and presented by author and actor William McInnes. Frank Casablanca, Exhibition Technical Officer at Museum of Brisbane, recognised that this section of the exhibition required a projection solution capable of delivering video content in a tiny space: “What was challenging about this theatre was producing a large projected image in a limited space. We were able to achieve this rear projection using one of Hitachi’s ultra short throw lenses.”

The film comes to life on a three-metre wall with Hitachi’s CPHD9321 full HD large venue projector and Hitachi’s FL910 ultra short throw mirror lens rear projection installation, capable of delivering bright, intense colour in spaces that would otherwise be considered too small.


Phillip Manning, Curator at Museum of Brisbane, chose to work with Hitachi because of its extensive range of data projection technologies, capable of delivering detailed and vivid images even in the most demanding environments. Meanwhile, Frank Casablanca explains further why he chose Hitachi projectors: “Whether it was projection-mapping a faceted object or rear projecting a film in a very tight space, Hitachi had the products and support which allowed us to push our concept into reality for our 100% Brisbane exhibition.”

Hitachi Australia: 1800 448 2244 or

Hitachi Projector Inventory
CPHD9321 Full HD Large Venue Projector
FL910 Ultra Short Throw Lens
CPWU9411 WUXGA Large Venue Projector
USL901 Ultra Short Throw Lens
CPAW3005 Ultra Short Throw Projector


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Issue 27