Issue 25



18 February 2019

Samsung Electronics launches its first signage products featuring the unmatched picture quality of QLED 8K at the ISE 2019 in Amsterdam. In addition to the QLED 8K Signage, ISE 2019 attendees will also experience The Wall 2019 and Multi-Link LED HDR technology for signage.

“By introducing 8K in display signage, businesses can deliver picture quality to their audiences that was previously not possible,” said Seog-gi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “The 82-inch QLED 8K Signage is just one of the many industry-leading products we are excited to showcase at ISE 2019. We look forward to introducing the global AV industry to the commercial applications of 8K.”

QLED 8K Signage: Market’s highest resolution with AI upscaling

Samsung will present the new 82-inch QLED 8K Signage, which combines the market’s highest resolution with Artificial Intelligence (AI) upscaling technology — producing images that enable ‘immersive viewing experiences’. The AI upscaling technology in commercial displays means more content production at lower costs and lower resolution but higher resolution display in 8K quality.

The new signage’s slim design, at less than 40mm deep, makes for easy install by adopting Samsung’s optical technology and blends into any environment in portrait or landscape mode. With a resolution of 7,680 x 4,320 pixels, individual pixels in an image become imperceptible to the human eye.

Similar to its 8K TV counterpart, the QLED 8K display delivers enhanced black colour presentation through local dimming and Quantum Light Control. The display also features HDR10+ along with 4,000nit peak brightness and provides 100 percent Color Volume.

292-inch The Wall in 8K: Set to launch in the first half of 2019

Samsung will launch a 292-inch version of The Wall display in 8K globally in the first half of this year. The Wall is a large-format modular display ideal for luxury residences as well as for business purpose, configurable and customisable to a variety of sizes and ratios from 73-inch to 292-inch.

The Wall’s slim, bezel-less infinity design allows the display to blend subtly into its surroundings. The Ambient Mode allows customisation of the display by showcasing diverse content such as photos and art and matching the background to complement its surroundings. A customisable décor frame also allows the display to look sleek and sophisticated from every angle in any luxury space.

To compliment the display’s visuals, Samsung works with industry-leading partners, including Harman Luxury Audio and Steinway Lyngdorf for sound solutions, Control4, Crestron and Savant for home automation solutions, and Domotz, Ihiji and OrvC on remote monitoring capabilities for channel partners.

Multi-Link LED HDR: Industry’s first 8K HDR for LED signage

Samsung will introduce Multi-Link LED HDR, the industry’s first 8K LED HDR technology. Using Samsung’s proprietary algorithm and scene analysis, Multi-Link LED HDR turns any content into HDR quality, without special meta-data.

Multi-Link LED HDR features Inverse Tone Mapping (ITM) and Dynamic Peaking to maximise brightness and contrast ratio of the full screen by doubling peak luminance. Colour Mapping feature also sets an adaptive colour gamut for true LED colours.

Moreover, Multi-Link LED HDR delivers live content with lower latency through an optimal live mode. It helps eliminate cable clutter of other displays with a 100-meter (330 foot) LAN1  cable.

With the Multi 8K Frame Lock function embedded in Multi-Link LED, integrators do not require a separate device to sync content presented on 8K displays. Multi-Link LED HDR supports all Samsung SMART LED Signage products and is also compatible with The Wall Professional and the IFJ Series.

OMN/OMN-D Series: semi-outdoor signage

Samsung will launch its semi-outdoor OMN/OMN-D series globally this year. These in-window displays available in both 46-inch and 55-inch sizes give businesses an eye-catching display solution with vivid and crisp content and excellent visibility, even in direct sunlight, with 4,000nit brightness and high contrast ratio of 5,000:1 all packed in a slim and neat

The OMN-D series is a double-sided display that allows store-front and indoor display. With WiFi embedded and using one electric power cord and one LAN cable, the series reduces cord clutter and increases energy efficiency.

Both displays feature dust-proof IP5X-validation and three-step overheat protection for durable performance, along with their own embedded solution, MagicINFO S6 powered by Tizen 4.0 for streamlined content management. The displays are optimised for a wide range of retail businesses from quick-service restaurants to department stores and more.

At ISE, Samsung will also be introducing the new QMR and QBR series 4K displays that feature five models – 43-inch to 75-inch in size, an intelligent upscaling engine and IPX5 dust-proof validation, embedded with KNOX security solution and Wi-Fi for wireless management. Created with shopping malls, retail stores and airports in mind, QMR series has 500nit brightness and a non-glare panel. Made for smaller shops, commuter stations and terminals, QBR has 350nit brightness. Both series are upgraded from the last with smaller bezels and a more symmetric design.

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