CIRQUE DE SOLEIL CEO PRESENTING AT ISE 2017
Daniel Lamarre, the President and CEO of Cirque du Soleil, will present the Closing Keynote speech at ISE 2017.
Cirque du Soleil’s success is an example of how creative expression can benefit from the adoption of the latest audiovisual technologies when used to enhance and compliment a show’s key storylines. Today, the company operates across five continents and is the world’s largest theatrical production company.
Before taking on his current role Lamarre had a long and distinguished career in international business development in the creative industries, including time spent with the TVA Broadcast Group, National Public Relations and Burson Marsteller.
Lamarre is currently responsible for Cirque du Soleil’s business strategy and financial growth. He balances this with maintaining the integrity, culture and values of the company alongside overseeing Cirque du Soleil’s creative department and the creation of all news shows. He believes that creativity is the key to successful commerce and cites his ability to alleviate fear for business people who look to operate on a global scale as one of his key attributes.
Lamarre: “As emerging technologies continue to grow their influence on live entertainment, it is timely for me to participate in ISE 2017. I will have an opportunity to share my vision on how new technologies will have a huge impact on artistic content.”
ISE Managing Director Mike Blackman said, “ISE and its co-owners CEDIA and InfoComm International are proud to welcome Daniel Lamarre as our Closing Keynote for ISE 2017. It will be fascinating to hear the inside story of Cirque du Soleil from such a respected and successful business development expert.”